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Sales Mastery Sales CoachingLead GenerationService Engineers


Sales Mastery for Service Engineers is a two day training program that teaches field service engineers how to sell service contracts, upgrades and add-ons. It has the same content as Sales Mastery but is customized for service engineers. 

Al Patey has taught thousands of service engineers how to sell service contracts in a consultative manner. When you give service engineers the proper selling skills, they rise to the occasion and will generate significant sales for your organization. The program will address each selling opportunity: point of sale, 90 days before warranty expiration, after warranty expiration and first service event. 

Service engineers are in a perfect strategic position to find out if the organization is looking for new equipment. They will be given specific questions that solicit leads for salespeople.
We recently put our sales team through the “Principles of Sales Mastery” and noticed an immediate difference in the way our sales people approached their customers. There were a lot more of the right questions asked ahead of time which made the actual sales presentation custom tailored to that particular client, which is translating into a higher close rate. Great course with real infectious enthusiasm!

John Joubert - Allied Sales Manager 
AFA Forest Products Calgary, Alberta
Sell service contracts, up-grades and add-ons.
Solicit leads for salespeople
"After taking Sales Mastery with Al Patey, our field service engineers and managers increased service contract sales by 23%. 

I become the highest revenue producer in the history of ATL Customer Service by using the skills in Sales Mastery. It became the basis for creating one of the first service sales programs in the country."

Rick McGachey, former Zone Business Specialist, 
Advanced Technology Laboratories, Bothell, WA